Easy chairs bring change of heart

Tuesday, July 6, 2010

Our sense of touch has a significant bearing on our thoughts, behaviour and our overall perception of the world, new research reveals.

For the study, a Yale-led team of psychologists conducted a series of six experiments that have been documented in the June 25 issue of the journal Science.




Interviewers holding a heavy clipboard, compared to a light one, thought job applicants took their work more seriously. Subjects who read a passage about an interaction between two people were more likely to characterize it as adversarial if they had first handled rough jigsaw puzzle pieces, compared to smooth ones. And people sitting in hard, cushionless chairs were less willing to compromise in price negotiations than people who sat in soft, comfortable chairs.

"It is behavioral priming through the seat of the pants," said John A. Bargh of Yale, co-author of the paper along with former Yale researchers Joshua M. Ackerman, now of the Massachusetts Institute of Technology and Christopher C. Nocera of Harvard.

The work builds upon Bargh's 2008 study with Yale Ph.D. student Lawrence Williams, now of the University of Colorado, which found that people judge other people to be more generous and caring after they had briefly held a warm cup of coffee, rather than a cold drink.

Bargh said: "The old concepts of mind-body dualism are turning out not to be true at all. Our minds are deeply and organically linked to our bodies."

Bargh notes that physical concepts such as roughness, hardness, and warmth are among the first that infants develop. They are critical to how young children and adults eventually develop abstract concepts about people and relationships, such as discerning the meaning of a warm smile or a hard heart, he said.

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