Design And History Of Exercise Bra

Friday, August 13, 2010

The exercise bra, initially called “jockbra”, was invented in 1977 by Lisa Lindahl. Her sister, Victoria Woodrow, called to complain her bad experience in the exercise of all the days-bras. [She was frustrated by the strips of the support of the fugitive one, the rubbing of the skin and pain in the sines after running. Hinda Miller and Lisa Lindahl to cut a pair of jockstraps and sewed together in a bra and commercializes the article like the Jogbra.





In 1990 bought Playtex Jogbra de Lisa and its companions. This was followed by the innovating investigation of Christine Haycock, associated professor of surgery in the Medicine University and Dentistry of New Jersey. It measures the movement of the chest of the woman that is executed in tapes to run. Looked for by the manufacturers of bra by its experience, it pleaded for bands of all the bottom for the additional aid and the strap of the company that the sines to reduce to the minimum bounce. Renelle Braaten, a hairdressing salon Mountain, had problems to contain its double-d while racquetball played and volleyball. Not to the manufacturers of general interest of the bra, it collaborated with the clothes of the designer freelance Fisk Heidi, and founded Enell Incorporated. After a considerable pressure, it was able to convince to Oprah Winfrey in 2001 to try its support. This gave rise to very positive commentaries in Or: The Oprah Magazine, a 2001 appearance, on the program of Oprah Winfrey, and an enormous increase in the orders.

The sport bra can encapsulate or compress the sines. Bras that encapsulates chests has molded cups, whereas the bra type of compression, the freedom of movements by means of the levelling of the sines. bras of encapsulation of general type, is more effective to reduce the malaise, but some women prefer the compression designs that improve their perception of modesty.

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